Find the waste.
Review app overlap, recurring subscriptions and avoidable manual work. Platform and email-tool costs can be worth investigating, but we verify the bill, dependencies and trade-offs first.
Snowball by Sonder / For established Shopify stores
Not another report.
A team that gets
the work done.
There is always something your store could do better. We find what deserves attention, agree the priority and make the change, without leaving you to manage another project.
From A$2,200/month + GST.
Month to month. Agreed capacity. Human-reviewed changes.
Always moving.
What we look for
A better store.
Not a bigger app stack.
Priorities come from your customers, your margins and your plans. We do not implement every idea just because it is possible.
Remove the friction.
Improve the mobile journey, navigation, filters, product information and campaign landing pages. Choose one useful change and an honest way to evaluate it.
Build on the relationship.
Review post-purchase and repeat-purchase opportunities. Flow repairs or enhancements are scoped around the available data, access and agreed capacity. Ongoing email campaigns are separate.
Care is the foundation, not an afterthought.
Monitoring coverage, practical fixes, testing and response arrangements are agreed for your store. Market and competitor research helps us choose useful experiments, not promise automatic growth.
What you see
The work is moving.
You are in the loop.
Short, plain-English progress updates: what changed, why it matters and the next decision. No need to translate a development log or keep asking where things are at.
We distinguish work under review, changes that are live and results still being measured. A shipped change is not automatically a proven win.
See a real work record ↗A useful start
First, the obvious waste
and friction.
Not a manufactured quick win. We check what is genuinely worth doing and start there.
- 01
Get the full picture.
Understand the store, customers, app costs and outstanding problems. Agree access, coverage, capacity and approvals.
- 02
Agree the priority.
Choose the first improvement and its completion criteria. Establish a baseline where useful data is available.
- 03
Build and check.
Implement the agreed work, test the relevant journey and obtain the required approval before release.
- 04
Explain what changed.
Report what was delivered, what we know and what is still uncertain. Choose the next useful move together.
This is a working sequence, not a promise of four weekly releases. Timing depends on access, complexity and approvals. Savings and sales improvements are not guaranteed.
Czarina × SnowballThe service, in practice
Keep the character.
Keep improving.
For Czarina, the published work record includes clearer navigation, matching styles by print, payment-option visibility and better contact paths.
Useful changes to the existing Shopify store, with future experiments clearly separated from delivered work.
Explore the Czarina story ↗No attributable revenue uplift is claimed in this case study.
Behind the scenes
Technology finds signals.
People take responsibility.
Snowball supports the work. Sonder is the team accountable for choosing and delivering it.
The right next move.
Tim works with you on priorities and business decisions. We agree what deserves the available capacity, rather than send you every recommendation.
Made and checked.
Ying leads development and delivery. Changes are reviewed before release, with the relevant tests and approvals agreed for the work.
Your store, your decisions.
Access and permissions are agreed upfront. Theme changes are tracked in version control; recovery options depend on the type of change. We do not promise every action is reversible.
A reserved place in the delivery plan
Ongoing attention.
Not unlimited requests.
A$2,200/ month + GST · one Shopify store
One prioritised queue, with one planned improvement at a time and monthly capacity agreed before you join. Snowball Plus starts at A$4,400/month + GST.
Rebuilds, migrations, substantial integrations, paid advertising and ongoing email campaigns are scoped separately. Third-party subscriptions are not included.
Start with your store
See what deserves
attention next.
The initial store review is a free conversation about your goals, fit and a useful starting priority. It is not a comprehensive audit or free implementation.
Deeper discovery and paid work are scoped before you commit.
Book a store review